Date of publication: 2017-09-02 04:26
Today, many less technical people are involved in big buying decisions. These people are seeking plain-language explanations with clear business benefits, backed up by convincing facts and arguments.
By my definition, a problem/solution white paper contains useful information to help people understand some relatively new, complex or expensive offering they are considering buying for their business.
In a way, blog posts are a good place to test out your ideas, as they come together. You can gather comments and feedback, and see how your online audience connects with your ideas.
In information technology, a white paper is often a paper written by a lead product designer to explain the philosophy and operation of a product in a marketplace or technology context. Many if not most Web sites for software products include a white paper in addition to a frequently-asked questions ( FAQ ) page and more detailed product specifications.
White papers need to use visual breakers like sidebars, callouts, headings, lines, boxes, bullets and graphics to direct the attention of scanners and skimmers.
A white paper is an article that states an organization's position or philosophy about a social, political, or other subject, or a not-too-detailed technical explanation of an architecture, framework, or product technology. Typically, a white paper explains the results, conclusions, or construction resulting from some organized committee or research collaboration or design and development effort.
Use experience is close to interaction experience in my mind. It focuses in interaction with not so much focus on the other factors affecting UX (user, context, meaning of the system).